The four-layer machine
The factories, the aggregator storefronts, the off-platform funnel, and the evasion playbook that keeps it all invisible.
Vetric Research · 2026
The Luxury Counterfeit Report 2026
Vetric analyzed ~135 million TikTok videos across nine luxury houses. We confirmed 4,904 counterfeit videos, 2.2 million views, and 150 organized operator networks — most of them invisible to keyword-based brand protection. This report shows how the machine works, and where it breaks.
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- 4,904
- Confirmed counterfeit videos
- 2.2M+
- Views of counterfeit content
- 9
- Luxury brands
- 150
- Operator networks
- ~135M
- Videos analyzed
Brands profiled in this report
- Louis Vuitton
- Hermès
- Dior
- Burberry
- Fendi
- Celine
- Cartier
- Christian Louboutin
- Dolce & Gabbana
What's inside
One ring, five houses
A factory network confirmed targeting five luxury brands at once from a single shared phone number.
Brand-by-brand intelligence
Dedicated threat profiles for all nine houses, with confirmed video counts, view totals, and network maps.
Why keyword monitoring fails
504 confirmed counterfeit videos in one brand's dataset that only visual and audio detection could catch.
The enforcement playbook
The chokepoints where one coordinated action collapses counterfeit activity across five or more brands.
Get the full report
4,904 counterfeit videos. 150 networks. Nine luxury brands. See the whole picture — delivered straight to your inbox.
Is your brand in this report?
The published edition withholds every operator identifier by design. Behind each network we document, Vetric holds the contact numbers, account fleets, storefront URLs, and takedown-ready evidence chains. If your house is one of the nine, that dossier already exists.
The networks in this report were mapped in two weeks. Imagine what a weekly cadence catches.